Outback Adventures licensing

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Outback Adventures brand merchandising

As WCP’s focus is beyond simply promoting programming, we have the ability to increase our merchandising platform, to position a wide range of products under the Outback brand. This is a massive merchandising sector and can include everything from travel to clothing, to art and jewellery.

We wish to form partnerships with a host of companies that will be granted the rights to promote the ‘Outback’ brand on certain products within its collection. We will assist in the promotion of this range and receive a percentage of the sales of each item through Troy Dann’s endorsement of the product(s). These products and services will be of the highest quality, and Australian proud.

These products will include:

  • Camping, cooking and adventure equipment
  • Caravans, camper trailers
  • Motor vehicles, 4WDs and accessories
  • Clothing and apparel
  • Art and jewellery
  • Travel services: holidays, tours, accommodation
  • Animation toys, books, DVD’s, PC games and other related merchandise
  • Licensing and franchising of Troy Dann’s Outback Adventures Bar and Grill
  • Licensing and franchising of Troy Dann’s Outback Adventures Bar and Grill internationally

    • In addition WCP is to forge strategic partnerships with organisations that complement WCP’s brand. These groups will be licensed to use the ‘Outback’ brand and images to promote their business. These companies include: government bodies, tourism, banking, telecommunications, real estate and motoring bodies.